Helmed by the french designer Steven Passaro, PASSARO brings together a team united by their values and belief in a product approach focused on quality, sustainability. The pieces are designed for longevity.
Launched in London in 2018, the house was born of an ambition to create innovative fashion driven clothing at an international level.
The house creates two prêt-à-porter collection per year and includes an innovative way to design fashion:
The products of the Mesure Line are designed to have an extended life time by introducing new design elements 6 months after their first release.
We respond to the desire for new while producing less.
A designer should work to address contemporary concerns, sustainability is one of our greatest challenges.
We think of it in multiple ways, it is complex and needs to be applied at different stages. We are an object driven team, which means we think about functionality, the wearer and aftercare. But also, the fabrics and manufacturing processes. These choices and challenges often result in compromises, ultimately what drives us to be innovative.
Our selection of the fabrics is determined by the function required but also by the context of contemporary menswear.